Baby Boomers Explode Travel Industry

Following World War II, thousands of G.I.s rushed home and immediately married and started families. The result? There are over 76.1 million baby boomers alive today—roughly 28% of the U.S. population. A baby boomer now turns 62 years of age every 7 seconds, and as this generation ages, the number of people in the United States aged 65 and over is expected to roughly double by 2030. Quick statistics show that the fifty plus age group of baby boomers are earning roughly two trillion dollars, in control of more than seven trillion dollars of wealth and own 77% of the financial assets in United States. That is not all, baby boomers also control 50% of the discretionary powers in both government and private organizations.

Okay, so big deal. Baby boomers are a huge and influential population beginning now to retire. But guess what many boomers intend to do during retirement? You guessed it—they plan to travel the globe. In fact, they have already traveled more than any other generation in U.S. history. And, in retirement, well over half of baby boomers plan to travel regularly, and a fourth of them already have decided to go on a once-in-a-lifetime holiday during the next decade! Believe it or not, this group places travel as a higher priority than spending more time with friends and family (48%), getting fit (37%), or finding a healthier way of life (31%).

As experienced travelers, expect boomers to seek out exotic destinations, less structure, and more ‘hands-on’ ways of experiencing the world. They will not typically book herd-like bus tours, stodgy sight-seeing tours, or the most common destinations. Unique experiences turn them on. They desire a stimulating, cultural/social experience, lots of interaction, and ‘adventure travel’ experiences.

Adventure travel is defined as either physically challenging outdoor activity or an off-the-beaten-path destination and experience. Boomers want to find the stuff of real life, the nitty gritty of how people throughout the world actually think and live. Boomers want to learn and to better themselves—therefore, intellectually stimulating travel also holds significant appeal to this group.

While most baby boomers plan to travel with a partner or with friends, over 11% indicate they wouldn’t mind traveling solo. Australia and New Zealand tend to test out as most popular sites at the moment, but Europe isn’t far behind, then come China, Russia, Africa, the Antarctic and, of course the good ole USA. What are some of the activities boomers are excited about? Adventure goals include off-roading, flying a helicopter, scuba diving, and attending various music festivals….

Baby boomers don’t mind letting someone else deal with booking details, but they want to know that their travel agent understands exactly the sort of travel experience they envision. They want agents who know the full panoply of travel fun and travel adventure available in the industry and how to help them access these treks. Travel planners, you have now received fair warning. So here’s to baby boomers and the next three decades or so. May the road rise to meet you; may the wind be always at your back, and may all your retirement adventure dreams come true.

Over 50 Dating Tips for the Baby Boomer Singles: Where Can You Find Mature Senior Singles Locally

The Baby Boomer Generation has its own share of happily single-again mature men and women. Many singles in the Boomers demographic are single-again after having divorced or been widowed after a former marriage. These senior singles are in midlife dating again with a mature well-seasoned and practical understanding of what it takes to create a real relationship. Sure the senior online dating sites are a great place to meet boomer singles. But what about where to meet singles in their 40s, 50s, and 60s offline in the real world locally near where you live? Read on to discover where you can find mature single seniors like yourself in your local area.

One of the questions that comes up when I lead internet dating workshop in the offline world is where are all the attractive and available over 40, 50 and even early 60s single men and women? Certainly single men and women joke in person about reading people’s online dating profiles citing that they are 61 but looking to date someone as young as 20 years younger than they are. Both men and women have this as a challenge. Whether you want to consider this to be “Dirty Old Men” or jibe about “Cougar Dating,” this is the 21st century and a lot of the former social taboos about age differences in serious relationships have gone by the wayside. I find that refreshing and generally a good thing. Because then people can open themselves up better to looking for and finding a serious lasting love relationship based upon real attraction, caring, shared values, and aligned lives. Not based on the number on their birth certificate or the number of candles on their birthday cake.

However, the same dilemma which many of the single never marrieds face in their 30s, “Where are all the quality singles?” is the same dilemma which mature singles over 40, over 50, and over 60 encounter. “Where are all the quality available singles around my own age?”

Just as singles in their 30s actually must go out and seek out establishing a social life and finding appropriate social venues to meet singles in their social peer age group, so the singles looking to date after 40, 50, and 60 must do so as well. Additionally, yes, over time, there are fewer singles in your precise age group and demographic. This is one of the reasons to loosen up what might be your strict search criteria. Could he be a few years younger than you? Couldn’t he be? You like baseball, she likes hockey. Well at least you two both enjoy sports and can engage in conversations about your sports at different times of the year.

Whenever there is a major sports underway, that means you just have a wonderful opportunity to go watch the games at a Sport Bar. Now, I received questions from some very attractive mature single women in their 40s and into the 50s and 60s about which sports bars to go to where they would at the same time meet men in their 50s and 60s. There isn’t exactly 1 Hot Over 50 Singles Bar precisely in any metropolitan area. The market is just different. However, what you can do is start to place yourself at the Sports Bars which are more of a locally owned and operated venue in your town or city. You will encounter some folks in the 30s, their 40s, their 50s, and their 60s at cool local bars like these. But it’s likely not going to be like when were in our 20s and early 30s where we go to a bar or dance club on a Saturday night, and come home with several phone numbers, squealing about the cute guy we just met and hoping he really does ask us out next week. When you go to a local watering hole, you want to dress attractively while yet casually. Have as your goal not “to meet THE one for me” which would just put way too much pressure on yourself as well as on the folks there. Instead, take a smaller goal like, “I want to meet 3 new people and converse with them. And just maybe 1 of them will be single and about my age, too.” Just do begin to open things up socially and comfortably, and you’ll have gotten things started for finding senior mature love right where you live.

Three Issues Facing Baby Boomers Today

Being born between 1946 and 1964 automatically includes you as a member of an elite group known as the baby boom generation. Almost 77,000,000 people are included in the baby boom generation comprising roughly 27% of the U.S. population.

According to a 2005 Mature Market Survey of MetLife, 32 million baby boomers are at least 50 years old with the anticipated life expectancy for men of 87.4 years and 90.3 years for women. That puts us almost smack in the middle of our lives – looking toward our next fifty years.

There are several important issues baby boomers will be (or are) facing including:

1) Planning for retirement:

If your wage has been caught up and used up while raising a family and paying the mortgage you had better pay attention. Do you have an investment account or 401(k) through your employer? Are you self employed? Have you contributed to a pension fund and/or social security? Get your financial house in order with particular emphasis on the future. Consider several scenarios such as a) working until age 55, b) working until age 62 (early social security benefits), or c) working longer if physically able. The future of social security is constantly scrutinized and the baby boomer may be affected by any changes brought about through current and future administrations.

As baby boomers many of us have an advantage in that we were raised by parents who either lived through or were exposed to the depression years. They taught us the value of a dollar, working hard, and saving for the future. Hopefully some of us acted on their words of wisdom.

2) Life insurance:

Although we all would hope to achieve at least the statistical average there is no guarantee we will live to enjoy our 80s – or even our 60s. Those of us with children should be even more cognizant of the need to provide life insurance. My husband died of colon cancer at the age of 52 leaving two young children. Without life insurance we would have no home and our children’s future would be quite different than it is today. As I said, there are no guarantees.

3) Empty Nest:

Baby boomers with children might experience the empty nest syndrome on a different level than others. We have been brought up to understand and appreciate the importance of the familial which was instilled in our character from childhood. Family is a high priority to baby boomers as it was to our parents. We may remember the family sitting around the supper table every evening and more often than not that supper table is also an important part of the boomer home. When our children leave home for college, marriage, or the service it will, no doubt, be difficult for a period of time while you adjust to your empty nest.

Now what? The next fifty years is for you. Now is when the coast begins to clear toward the hopes and dreams that were so much a part of your life during the first fifty years. What did you dream about in your 20s? 30s? 40s? Let your dreams take shape and act on them.

Baby Boomers and Women Over 50 on the Internet

The baby boomer generation is the cohort of babies born between 1946 and 1964. There were 75.8 million babies born during this period in the US (ygoy.com). In 2010 they are turning 46 to 64 years of age.

Keep in mind this surge of births took place after the 2nd World War (WWII) so this increase in births was not limited to the USA. There are citizens considered part of the baby boomer generation in other countries like Canada, UK, and Africa etc.

The Internet boom took place less than 20 years ago and is widely recognized as a younger person’s media. The World Bank reports that 72.4% of the US population uses the Internet. 79 million women use the Internet (per small Biz Trends.com). It is estimated by internet retailer.com that in 2008 73.7% of Baby Boomers from 50 to 64 years old use the Net. Only 34.1% of the older generation of seniors uses it.

In general women use the Internet for research, networking and blogging. They research products and services and buy online. Men use it primarily for news, sports and games, and buying products.

Pew reports that baby boomers use the Net for such things as researching health information, for financial information, answering emails, financial education, spiritual and religious interest and also use the government sites. It’s as if they have more of an appreciation for the media. They were growing up they used libraries spending time searching through books, resource guides and magazines for school papers and personal interest. The Internet offers a level of ease, flexibility, and accessibility that they can enjoy.

The baby boomer generation has been seen by many as a marketing group that sets trends. Many marketers consider this group to always be in front of in terms of products and services. For example as the boomers were nearing retirement age people started investing in the development of retirement homes.

The implications for this growing trend of baby boomers and women over 50 using the Internet are intriguing. It stands to reason that home based businesses are also on the rise as boomers are comfortable with the net and leaving their jobs and continuing to work. Businesses that are Internet based are attractive opportunities.

Baby Boomer Health Insurance – Save Money

Before baby boomers get on Medicare health insurance, they are fending for themselves in the health insurance market.

That does not mean there are not ways to save money on your baby boomer health insurance prior to age 65… it pays to shop around.

I am now 67, so I have been on Medicare for two years… and I will admit having nothing but catastrophic insurance for 16 years prior to turning 65… I took advantage of the savings that Medicare offers me right now.

There is certainly no guarantee that the savings that I am enjoying now will continue… especially with the new health care legislation looming… do not be surprised if everyone’s rates, including those over 65 go up when that kicks in.

So how can baby boomers save money on health insurance prior to age 65?

The simple answer is to go online and do your research… if you are reading this article that means that you are familiar with using the Internet for research and you should take advantage of the resources that the search engines offer.

My wife is 60, and noticed that her monthly health insurance bill went from $168 a month to $246 a month. after finding out online that cheaper programs offering essentially the same service were available from her current insurer… we called our current insurance carrier and signed up for a $182 a month policy. All with one simple phone call.

These money-saving opportunities are available to anyone willing to do some basic research online and spending a little time on the phone.

There are certain obstacles that prevent people from saving money, some of the most common are:

  1. Fear of having to find a new doctor
  2. Reluctance in changing from a company you are familiar with
  3. Not willing to put up with a hassle of shopping around

You can find out online what insurance plans they accept… if in doubt call the office of your current Dr. and asked them what plans they do accept.

Some are reluctant to change from an insurance company that they have been with for a long time… Insurance companies are not dummies and they know that people are reluctant to switch… the reality is that companies often offer much lower rates to obtain new customers… it makes a lot of sense to switch insurance companies every three years or so.

The last reason that baby boomers are reluctant to attempt to save money on health insurance… is the hassle of spending the time on the phone… with your current insurance company or a new one.

I don’t like to spend a lot of time talking to salespeople on the phone either but when you look back on the opportunities to save money by doing so it seems to be a wise investment of time.

Learn how we saved $64 a month on my wife’s insurance… with a 20 minute investment of our time… well worth it don’t you think?

Baby Boomers Now Labeled Zoomers

Gerontologist Coins New Term, “ZOOMER”

Did you know that there is a new term for baby boomers?

According to Gerontologist Dr. David J. Demko they are called zoomers. These are a totally new kind of boomer, they are boomers who break retirement tradition.

Demko says these new boomers are coloring outside the lines, zig-zaging and zoooooming toward a bright new horizon chock-full of possibilities for reinventing retirement and redefining what it means to be a mature adult in the new millennium.

Are you a BOOMER?

You are if your birthday falls between 1946 and 1964. That birth period defines you as one America’s the Post-World-War-II Baby Boomers. However, birth dates alone don’t tell you much about how a person thinks or acts. Not all Boomers think and act the same.

Some Boomers are breaking new ground, re-defining aging and re-inventing retirement. That’s why Demko coined the term ZOOMER to identify this trend-setting group of Boomers.

It is anticipated that there will be one million boomers that will live to 100 years of age. The question is, will you be one of them?

There are some things you can do to ensure that you will be someone who will be living a long, satisfying life of a zoomer.

  • You will know difference between primary (inevitable) aging and secondary (reversible) aging.
  • Daily exercise (aerobics for endurance, anaerobics for strength, and neurobics for brain power
  • You will be aware of your daily nutritional and caloric needs based you age, gender, and weight
  • You will be involved in a social support system of companions, close friends, and confidante
  • You will have a positive self-concept, and a passion for living life to the fullest
  • You will have the necessary resources to live an adventurous life thanks to sound retirement plannin Become a part of the Retirement Renaissance… a bold, new brand of maturity… advocating spirited, adventurous lifestyles

Baby Boomer Blast from the Past!

I predict, quality of life illusions about a Baby Boomer Retirement, could be seen as a depressing thing. Perhaps by association, many are predicting that another passage in life has to be a minute before the wheelchairs and graveyards.

Quite the contrary! The first generation, Baby Boomers, 1946-1964, are about to retire; and actually, we are quite the spunky crowd, proud of our title and our future potential. Why?

Baby Boomers are high spirited junkies of life, living out every moment as we have throughout the years. We lived in self-indulged ignorance of anything holding us back from living life to the fullest. What year do you think the classic TV show, “The Best Years of our Lives” originated, yet here it is, still being shown every Christmas to date. It identifies with all generations, and illustrates that whatever the gloom and doom any era is presented with, it is, and always will be, “the best years of our lives.” This best loved number #1 show was created and aired in 1946.

In addition, Dr. Benjamin Spock was the American Idol of Parents, embraced by nervously quivering Baby Boomers who celebrated their first born child at the time. Like many things that grow old from generation to generation, Spock’s idea’s became worn and bested by psychologists and Parents who knew better, but Boomers rally the hero of our time when we needed that advice from the good Doctor.

We could also gripe about how much our beloved, “Tide” cost today, as we sentimentally browse the grocery store aisles, trying to decide to go for the best brand detergent or the cheapest. Our loyalties lie with Tide, because it was the very first detergent also used in the very first automatic washing machine back in 1946. Sentiment wins over poverty…Tide gets all the stains out!

Of course along with the Automatic Washer comes the first Electric Dryer. No more clothes hanging out on clotheslines for hours on end, and caught in the rain before we could hurriedly take them down. So, right out of our automatic washing machines with our Tide clean clothes, they quickly go into our lint-free dryers.

Here is yet another mind boggling thought…featuring the beloved world of ice cream.

In 1946, American’s held the record for eating 714 million gallons of ice cream.

Must have been a very hot year for Boomers in 1946 in more ways than one!

It really is fun to look back on historical events in our lives and grab a smile or two about how things “use” to be, especially things like the cost of “petrol .” That’s a hot issue, so, let’s not go there!

But Boomer Grandparents are generally not your white-haired, cane walking, senile types that give way to sitting around the house watching TV. No, they work out; they are computer literate; they do the “Electric Slide” with the grandkids; and yes, my five-year-old grandson beat me at bowling, tennis and baseball, on the infamous “Wii” game, BUT, I beat him at Golf, so lookout world, the Baby Boomers can, and will, keep up! It is after all, “The Best Years of our Lives!”

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Life Coaching and Baby Boomers, Boom Together

“Do you need a retirement coach?” was a recent article on money.cnn.com by Paul Keegan a Fortune Magazine contributor. The article covers a coaching session with a successful retired business man named Bud, who has it all. After 38 years of working, he’s has a great girlfriend and the time to spend with her, his kids, grand kids, as well as doing things like traveling and enjoying his pool and multiple sports cars; but Bud says “I felt lost.” referring to his retirement.

There is a massive population of retirees facing the same circumstances and with it, the same feelings. Why is this? Well for starters here in the great USA, we culturally associate our value with our career. We are taught, we are the value of what we do and who we provide for. So, although we are taught to work hard in order to be able to comfortably enjoy our retirement. Most retire and have similar experiences to Bud. A feeling of being lost, unhappy or unsettled.

As has always been the case with baby boomers, they shift the entire market with their dollars and today going forward, those dollars will be looking for purpose, happiness and fulfillment. What’s different with baby boomers, as compared to other generations looking for the same things? Besides their obvious collective purchasing power, in terms of consumption, they’ve already been there and done that. Most of them have bought, owned and sold homes, cars, and every other gadget they’ve wanted. They’ve already had their children and some of them have also had the vacations and experiences they’ve wanted. The rest of the baby boomers will get those experiences out of the way in the first five years of retirement and with the average retiree living 20 years after their working life ends, that leaves a lot of time to fill.

Now, with all that consumption under their proverbial belts, they will be coming into retirement a little wiser than previous generations, about what money and stuff does and doesn’t provide. Now wiser and knowing that the next eight blade razor won’t buy them love and the next Subaru won’t make their family life any more happy…

What will these boomers be looking to for their happiness?

It’s a big questions and it will be coming from some very successful people, just like Bud. People who are well adjusted to our work focused and title driven society. Life Coaches are the only field trained to work with these kinds of people and handle these kinds of questions. Psychologists, therapists, counselors and even doctors are all trained to work with people who are falling behind “normal” they are trained to look for problems, disorders, psychosis and illness.

Baby boomers will be looking into the growing field of life coaching for the type of help which, no generation before has had the luxury of looking.

They will be looking for happiness, fulfillment, peace, passion and purpose! Because of their unique generational experiences, coming into their retirement years, they are really the first generation to be asking provocative questions like…

“What’s the purpose of life, my life?

What am I here for now that I no longer need to earn a living or work to support myself and others?

Now What?!?”

So as the baby boomers have done so many times before, they will drive the market to cater to their needs for purpose, passion, power, love, and freedom in this new phase of their lives and development. We’d be wise to watch what the baby boomers demand in this new phase. They will affect more than the way we all look at retirement. These normal, successful and wise people are not in need of the ‘problem focused’ services of the past. This is why I believe more and more successful American retirees will be turning to Life Coaches verses the consumer products with empty promises. I assert they will shift the way this entire country looks at their work life as well!

Aging Movie Stars Are Baby Boomer Benchmarks

An interesting benchmark for baby boomers growing old is the movie stars who made the movies we grew up with. Sometimes it happens when you are watching a movie made in the sixties or seventies and you realize how young everybody looks. Sometimes it’s when you see one of those leading men or women today as septuagenarians.

Even if we don’t really feel all that old in other aspects of our life, for some reason seeing the stars of stage and screen – people who we always admired for their photogenic appearance and on screen coolness – living through their own aging process makes ours feel a little more noticeable.

Of course, making a career out of impressing others how good looking you are – not to mention your acting talents of course – has a big downside. Few people remain beautiful forever. That’s why, for the rest of us, getting older is just part of the process of living.

In fact, depending on what you do, or did, for a living, being a part of the aging baby boomer generation can have its benefits. After all, we are the can-do generation. We staked our generational reputation on changing things, and making things happen. It’s how we grew up, and it still persists today.

Sometimes seeing icons like Redford or Streisand can be a little sobering, particularly when you remember them in their heyday. But then seeing guys like Gates or Jobs makes you realize what our generation was able to accomplish. Few people have achieved the success of any of these people, but baby boomers are proud of their accomplishments nevertheless.

It’s important for Boomers not to lose that sense of accomplishment. We still have a lot of life to live and a long way to go. More and more boomers are realizing that even if they could retire – in other words if the Great Recession hadn’t come along and cleaned out their retirement accounts – they probably wouldn’t. There’s still too much to do, too many things to see, too many mountains to climb and too many challenges to conquer.

Boomers are the generation that coined the term “couch potato” and we are also the generation that unilaterally decided that being a couch potato is an unacceptable past time. Boomers love to get out and about. Boomers want to make things happen.

That’s why so many boomers are turning their personal passions into personal businesses. They get to do what they love to do, and then to make money doing it. For a lot of people today, it doesn’t get any better than that.

Many experts agree that movement is a fundamental part of living a long life. The more active you are, the healthier you stay. Sitting around all day pondering all of the years gone by is a sure way to shorten the number of years to come.

It’s time to join the boomer party. Regardless of where you are in your career – whether you’re winding it down, or finished with it altogether – it’s time to start a new one. Find something you love and make it happen. Even if you’re an aging movie star, you still have plenty of time left.

Active Baby Boomers Interested in Purchasing Second Home While Older Boomers Want to Downsize

Baby Boomers are about to explode in numbers into the retiring population, changing the face of aging in the United States. Active Baby Boomers are generally 47-54 and still in the workforce. Older Baby Boomers (56-64) are either retiring early or preparing for retirement. According to an article on Realtor.com, “The Boomer Effect” by author John Van Gieson, statistics forecast 10,000 Baby Boomers a day will retire in the next 20 years. This sets the stage for the doubling of the aging population in the decades to come. Because of the implosion this will create on the American economy and Social Security and Medicare, this aging Boomer population has been dubbed the ‘silver tsunami.’

At the same time this population ages, life expectancy is extended for this group largely because of medical technology. This combination of factors sets the stage for a very particular group with specific housing needs pre and post retirement.

Though some Boomers may have lost property and jobs during the recession, many held onto their homes and kept equity in their homes. The financially secure Baby Boomers are ready to make a move or an investment. As the real estate market continues to repair from the great recession, some of these Boomers are considering a move now. This may involve downsizing from a large family home to a property with no exterior maintenance. Meanwhile, many Active Boomers, looking onward towards retirement, desire second homes and investment properties.

What geographic areas in the U.S. will the silver tsunami prefer?

Some Boomers may purchase property in Florida. But Florida will no longer be the mecca for retired homeowners, as it was for many years. Current trends indicate this generation of Boomers will tend to purchase properties in the Mid-South region in places like Virginia, the Carolinas and Tennessee.

Virginia Homes for Sale Desirable for Boomers

According to the U.S. Census, population across the state of Virginia grew 3.2% between 2010 and 2013. In my own geographic region, Williamsburg and James City County, population increased 5.2% during the same time period. Williamsburg, James City and York Counties have always been popular retirement locations, and as statistics indicate – this trend will continue. The historic triangle is a popular place in Virginia to purchase a home because the region is family oriented, rich in history, and has ample dining and entertainment opportunities, with easy access to larger urban areas such as Hampton, Newport News, Norfolk and Richmond.

Virginia Recommended for Retirement by Marketwatch.com

In 2013, a writer from Marketwatch.com, a savvy online financial publication, recommended locations across the Commonwealth of Virginia as ideal for retirement. Locations included: Virginia Beach, Williamsburg, Roanoke, Winchester and Charlottesville. Virginia’s low(er) property tax rates compared to Northeastern states, its central location in the Mid-South (making it convenient to Northern cities and states) and its mild climate with four seasons were cited as reasons for retiring here.

Current trends in purchasing real estate for the Baby Boomers: Aging in Place

The aging in place lifestyle is a desirable one for many, especially those who do not wish to end up in retirement communities, but would rather be in their own home while they age. For the Boomer who wants to age in place, selecting the right property will allow this person this choice, without moving. First floor dwellings with attached garages as well as no exterior maintenance of a property are some characteristics of a residence where one may easily age in place. Boomers are also looking for homes convenient to shopping, doctors, children and grandchildren.

How are Boomers’ Housing Needs Defined?

Often a Boomer’s housing needs close to or nearing retirement will shift. Many will require less space than the family home once provided, – perhaps considering a 1,000-2,000 square feet home rather than 3,000-4,000. Preference will be given to homes with easy entrance and exits on the first floor with none – or very few – steps.

For the Boomer wanting to purchase a second home intended as a retirement property for a full time residence at a later date, the same parameters may apply. A desirable location in a quiet area with low property taxes (maybe even out-of-state) will be the most likely impetus for a move for many Boomers.

As the Baby Boomers mature and become the ‘silver tsunami,’ expected lifespans are lengthening, too. So, if a Boomer retires at 60 or 65, he or she may enjoy another 15 to 20 years of independence, provided good health prevails. Choosing the right housing for retirement is an important decision that will potentially impact a Boomer for decades to come and should be thought out carefully. Rely on a professional REALTOR to help make the right choice in purchasing a home for retirement.